Tony is from Massachusetts, but don’t mistake him for a Red Sox fan. He loves Massachusetts though and lives there with his best friend Ronnie, who happens to be a pug
”* While this story came to mind while discussing the currently sorry state of my Boston Red Sox – “don’t get me STAHted!
Left and right. Yankees and Red Sox. Throw an engineer a curve like kinda-sorta-maybe and you get one tuned out programmer dude
From the player (Gilbert Arenas' landmark blogging in 2006) to the team (the Red Sox using Twitter to give away free tickets during a rain delay) to the league (the NHL's tweetups ), social media has gone from being an innovative marketing tactic to a must-have component of any marketing strategy
One of the things that I love about not being a consultant (I used to be one) is that I can talk about failure. Some consultants talk about failure, but most will point out the ways the previous attempts failed before they were engaged. I get it, lead with your strength, but failure is a part...
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